
As seen in
What it does
Your week starts with the answer, not the data hunt.
Folta Intelligence consolidates your store, site, paid media, email and affiliate performance into one considered weekly view. Less time reconciling reports. More time acting on what matters.
Ask Folta adds a conversational layer to your own data. Ask what changed, why revenue moved, which products are gaining momentum, or where spend needs attention and get a direct, evidence-led answer.
What is performing well this month?
September is tracking well. Net revenue is $42,800 MTD, up 14% on August, with two channels doing the heavy lifting:
- Email is your strongest performer — $18,400 across three campaigns, up 22% on August. The welcome flow is converting at 4.1%.
- Paid search is returning 5.6x ROAS on $6,200 of spend. Brand terms are driving most of the gain; non-brand is holding steady.
One to watch: Meta Ads ROAS has slipped to 2.1x. I would refresh the creative before the weekend push.
Illustrative example. In your portal, Ask Folta answers from your own connected channels.
Built for focused teams
For founders building distinctive brands, not enterprise reporting departments.
Designed for independent DTC brands in fashion, beauty, interiors and lifestyle where every decision matters and time is rarely abundant.
You keep the instinct and creative conviction. Folta gives you the commercial clarity to move with confidence.
Net revenue (MTD)
$42,800
+14% vs Aug
Blended ROAS
4.8x
+0.6x vs Aug
New customers
312
+9% vs Aug
Email revenue
$18,400
43% of revenue
Channel performance
- Paid search$6,200 spend · 5.6x ROASBrand terms driving the gain
- Email$18,400 across 3 campaignsWelcome flow converting at 4.1%
- Meta Ads2.1x ROASCreative refresh recommended
- Store$42,800 net · 312 ordersBest week since June
Top products
Silk Slip Dress$8,900 · 128 soldBestseller for a third month
Merino Crew Knit$6,200 · 95 soldNew season launch driving gains
Linen Wide Trouser$4,800 · 84 soldEmail feature lifted conversions
Leather Tote$3,900 · 31 soldHigh average order value
Illustrative example. Your portal shows your own connected channels, refreshed weekly.
Ready when you are
